eng Enviro Research Publishers Current Agriculture Research Journal 2347-4688 2321-9971 2020-12-30 8 3 219 223 9364 article A.Upendra Rao1 1 K.V.Ramana Murthy 2 K. Madhu Kumar 1 V Visalakashmi 1 N Hari Satyanarayana 1 S. Govinda Rao 2 Agricultural Research Station, Ragolu, Andhra Pradesh,India. RARS, Anakapalle, Andhra Pradesh,India. A field study was carried for two consecutive kharif and rabi seasons of 2013-14 and 2014-15 on farmer’s fields across 15 locations each year during kharif and 9 locations each year - during rabi in Srikakulam district, Andhra Pradesh. We tested five crop establishment methods viz., dry direct sowing using fertilizer-cum seed drill under irrigated conditions, drum seeding, systems of rice intensification (SRI), mechanized transplanting using rice 8 row yanmar transplanter, and manual transplanting. Study findings revealed that transplanting with rice planter emerged as high yielding method of establishment where the grain yield was higher by 9.21% over manual transplanting. Dry direct sowing was found to be highly profitable method of rice establishment by recording higher net returns Rs. 12596/ha compared to manual planting. Dry direct sowing and SRI proved as water productive rice establishment methods which took lesser water by 22.45% and 18.78%   compared to manual transplanting during kharif. Whereas during rabi, drum seeding proved as profitable and water saving method of crop establishment in rice. http://www.agriculturejournal.org/volume8number3/alternate-crop-establishment-methods-for-water-saving-and-high-rice-productivity-in-north-coastal-andhra-pradesh/ Economics; Establishment Methods; Rice; Water Productivity; Yield